New awards to fund studies of weather warnings, social media, Internet tools and public response
How do people sift important weather information out of the incessant buzz of 24/7 social media, text messages, smart phone app alerts, overflowing email inboxes, the blogosphere, and traditional print and broadcast media? Four new research awards funded by NOAA seek to answer this question and to improve the way potentially life-saving weather warnings reach those who need to act on them.